Well managed, highly profitable search advertising campaigns

Our search advertising campaigns are highly targeted, professionally managed campaigns that focus on clear, attention grabbing messaging.

We provide value in three ways

1. Extremely fast. Our firm can go from planning to launch within a month if the client is willing to sprint with us.


2. Keep an eye on the market. Search trends change constantly: They depend on product seasonality, market fluctuations, and more. Adjusting your campaign for these differences makes the difference between a profits and losses online.


3. Research based. Search advertising changes daily. Google, Yahoo, and Microsoft constantly upgrade and change the way their ad programs work. Keeping up with their changes means improving sales and profits online.

20% of searchers click on advertisements

In Google’s ad program, you have 25 characters for your headline, and 35 characters for each of the two lines beneath. It looks a little like this:

Below you can see typical advertising placement on Google

As a company, you must communicate value in one of the most confined spaces advertising has ever competed in. Without specialization in this area, and an eye to the latest insight in online customer behavior, you will not only pay too much but lose customers to a clearer competitor. Without improving your relevancy, your campaign will lose advertising rank. Google passively punishes poorly maintained campaigns with higher bid prices.

Competing in this market is essential. 20% of searchers click on Google ads, and of those 50% move on to purchase. Searchers that click on ads are in a ‘buy mode’ and are actively looking to be sold. It is imperative that you compete for market share.